PPQ S/S 2012-
Invited by my good friend/ extremely talented PR DJ man Mr Ronnie Joice. The
one who chose NOT to go to the Cavalli party because he deemed sleep too
valueable.
Somerset house played host to this season’s show. Ronnie led the way, sweeping past the long line of people scrambling to get in, stopping every few feet to greet one of his many acquaintances. As soon as we arrived we were ushered in and onto the front row. Only the best for Mr Joice. A flurry of hosts bustled around, attempting to ensure each celebrity was well looked after/ their presence documented from every angle. Among the famous were Peaches Geldolff and Pandemonia, the 7ft latex wonder.
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| Pre-show mayhem |
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| Ronnie Joice and Babyshamble's lovely Adam Ficek |
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| Ronnie slyly swallowing some vitamin water and Adam looking generally bewildered.. |
The fury of the
photographers flash was unstoppable as more and more celebrities poured in to
take their place. Lights went down, the beat kicked in- out walked PPQ’s spring
summer ‘12 collection.
A haze of candy
coloured clad models strutted their stuff in front of us: a mesmerizing blur of
pastel, prints and quirky detail. Buttoned-up dresses and structured
lingerie-esque tops amounted to an adorably lush collection. The aspect of PPQ’S
clothing I love the most is that it’s totally wearable yet attains a solid
portion of attitude. The PPQ girl is one with an edge and plenty of humour.
The collection
was adorned in bling, PPQ embroidery, patchwork and print topped off with bold
shoes by Michael Lewis. The offbeat jeans were a collaboration between PPQ and
Lee Jeans and their gorgeously dramatic tights a collaboration between luxury hosiery label Bebaroque. PPQ’s notorious humour closed the show with their
zorro style masks and hats. Next couture costume perhaps?
The show was
more of a fashion party, one that continued far into the night.
Ronnie Joice DJ’d at the Mayfair after party, ripping some classic tunes whilst a blur of fur and silk clad guests danced their way across the floor. I of course made myself useful by making sure everyone was well watered, occasionally providing some tasteful dancing next to the decks.
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| Dance floor at the Mayfair |
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| Decks |
After Ronnie
was done we headed up to the penthouse for the more exclusive private party.
Pentax had set up a picture parlor in the corner and guests milled around
glamorously in variations of the Zorro masks seen in the PPQ show. I donned my
favourite and headed straight to the booth...
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| Photograph by Pentax |
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| Me and my friend Darius. Photograph by Pentax. |
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| Peaches and Pandemonia. Photograph by Pentax. |
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| Ronnie Photograph by Pentax |
The booze
inevitably ran low so we all headed to the apparently natural next location:
Playboy. Sipping on some Hoxton Gin and greeted by the lovely Salvatore
Calabrese, we met up with the rest of our crew. The Hoxton Gin was, naturally,
quickly drained. Next stop: the After After Party, Whisky Mist...
Now the rest of
that night, filled with questionable dancing and various famous faces, is under
wraps. Got to have a bit of secrecy now don’t I?
Thank you so
much again to the lovely Ronnie for inviting me, may your tunes never clear a
dance floor.
All photographs featured above, unless otherwise stated, by me.
